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Development Alignments
Competitive Analysis
If your product competes with established programs, consider analyzing
the strengths and weaknesses of existing programs with a competitive analysis.
The data you gain by analyzing other products will give you helpful ideas
on how to build the most innovative features into your program.
Predevelopment Correlation
A predevelopment correlation and gap analysis
identifies which of your instructional components or programs are the
most closely aligned to a specific state or a group of targeted state
standards. The information guides your development efforts as you decide
whether or not to submit your program for state adoption, consider a new
copyright, create additional components, or develop a new program altogether.
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PRG can use your predevelopment correlation to craft a scope and sequence.
A scope and sequence provides a master plan for development by identifying
the key concepts and skills associated with a particular subject area
and grade level. (PRG can also develop scope and sequence documents after
product development has been completed.) A thorough plan for customizing
programs to several different markets can be created on a budget by analyzing
and compiling key state and national standards, standardized test objectives,
and the scope and sequences of best-selling products. We can prepare a
matrix of several sets of state standards to find common denominators
among those standards so that you can build in alignment to multiple markets
without costly rewrites.
Point-of-Use Correlation
More than ever, teachers use standards to guide their classroom instruction.
Correlations embedded within the teacher material help teachers to develop
standards-based lesson plans and to select particular activities that
meet standards. Specific alignment information can also be used to craft
state-specific lesson plans as a value-added feature.
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